Fiat-Chrysler to Bring Jeep Cherokee to India

Chrysler’s Jeep Cherokee may soon be hitting the Indian roads, though it is just a speculation at this point in time. The stake of Fiat in its partnership with Chrysler is expected to rise from 20% to 51% very soon. So, there is a good possibility of many Chrysler models coming to India. It is said that the jeep will be produced at Fiat’s Ranjangaon facility near Pune.

Some of the other well-known Chrysler brands are Avenger, Caliber, Challenger and Viper, and it retails the Dakota and Sprinter in the truck segment.

Source – Economic Times

Fiat India Increasing Reach – Exporting Linea to Right Hand Drive Countries

Fiat India is working on increasing the reach of  its Fiat Linea by exporting it to right hand drive markets.

Under this new initiative Fiat has launched the Linea in the South African market and is exploring further growth oppurtunities with sharp focus on SAARC countries like Nepal, Sri Lanka, Bhutan and other right hand drive markets.

Fiat products have been well received in the South African market in the past and cars were supplied to the country from Fiat manufacturing plants in Brazil and Europe. Fiat expects a favorable response to its Linea 1.4 Emotion Pack in the South African market.

Acc to Mr. Rajeev Kapoor, CEO, Fiat India Automobiles Limited,

The Fiat Linea has been extremely well received by customers and auto enthusiasts in India as it has redefined the segment with its superior design, performance and precision engineering. The export of the Linea to South Africa is an integral part of our endeavour to reach out to international markets and establish our presence beyond India. We are confident that we will be able to replicate the success of this car overseas as well and thereby expand our footprint and brand identity across markets. This is a step in the direction of reaffirming our position as an international auto giant.”

The company has set itself a target of exporting 7000 car manufactured in India this year.

Ferrari coming soon to India courtesy Tata, Fiat

Italian auto giant Fiat and Tata Motors are under discussions for a joint marketing project to sell Ferraris and Maseratis in India 

Mr Tata, who is also a Fiat director, told Italian daily La Stampa the two were studying further cooperation to add to existing projects such as a partnership to produce engines in India.

“We have various projects, to take the Nano to Latin America together, to share platforms for new cars, we have projects for (Fiat lorry unit) Iveco and marketing Ferraris and Maseratis,” in India Mr Tata said. “We are talking about a lot of things.”

  The Maserati (above) and Ferrari

Both Ferrari and Maserati brands are under Fiat’s control.

Tata Motors is also present in the luxury car business, having acquired the British brands Jaguar and Land Rover for $2.3 billion from the US automaker Ford last year.